Cewmann: Maret 2013

Minggu, 31 Maret 2013

[H220.Ebook] Free Ebook Brand Mechanics: The Art and Science of Building Brands, by Michael Llewellyn-Williams PhD

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A practical step-by-step guide to the art and science of building brands without the fluffy nonsense and BS. As one of the author’s clients put it, “Forget the touchy-feely stuff. This is the real deal.” This book describes in detail the breakthrough BrandMechanics® proprietary FBE™ methodology based on a simple step-by-step process for creating a powerful brand strategy and includes many examples, across dozens of market categories, of how to get it right and avoid getting it wrong. For the first time in print, the author reveals the secrets behind the remarkable process that has generated hundreds of thousands of dollars in revenue from clients in the U.S., U.K., Europe, Asia and Canada, including Disney, Toyota/Scion, Visa, AOL, Boston Consulting Group, Miller Brewing, City of San Jose, McDonald’s, Hewlett-Packard, Accenture, Tomb Raider/Lara Croft, Mandalay Bay Resort & Casino, Pentax Cameras and many others. Also revealed is the shocking truth about the many high-priced advertising and digital agencies, design studios and consulting firms who charge their clients small fortunes for brand strategy development while regularly outsourcing the work and paying a fraction of what they charge, and often delivering an “immersion” in the brand without actually defining its Essence. This book is a must-read for anyone involved in the marketing and branding business - from Fortune 500 CEOs to students considering a career in the industry.

Sales Rank: #972661 in Books
Published on: 2013-01-31
Original language: English
Number of items: 1
Dimensions: 9.00" h x .47" w x 6.00" l, .63 pounds
Binding: Paperback
208 pages

About the Author
Michael Llewellyn-Williams, PhD is the Founder of BrandMechanics®, a brand consulting firm in San Francisco specializing in brand and communications strategy development, but without the fluffy nonsense and BS. An award-winning, hands-on brand strategist and agency account planner for over 30 years, Dr. Llewellyn-Williams been a conference speaker/chair in Europe, the United States and Asia.

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0 of 0 people found the following review helpful.
Extremely Useful Branding Book
By Alison
Great read! This book avoids all the branding babble out there and spells out in concrete terms how to develop a brand strategy from scratch. The lists of examples alone make this worth the cover price.

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Kamis, 14 Maret 2013

[P579.Ebook] Free PDF The Way to God and How to Find It, by Dwight Lyman Moody

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Dwight Lyman Moody was an American evangelist and popular Christian writer who founded the Moody Bible Institute. In the book The Way to God and How to Find It, Moody illustrates the Biblical truths in a clear manner and provides great commentary n the love of God.

Published on: 2015-12-12
Original language: English
Number of items: 1
Dimensions: 9.00" h x .14" w x 6.00" l, .20 pounds
Binding: Paperback
58 pages

About the Author
Dwight Lyman Moody (February 5, 1837 – December 22, 1899), also known as D.L. Moody, was an American evangelist and publisher who founded the Moody Church, Northfield School and Mount Hermon School in Massachusetts (now Northfield Mount Hermon School), the Moody Bible Institute and Moody Publishers.

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16 of 16 people found the following review helpful.
Great evangelical message with super content!
By Ian Acheson
This small book of 9 chapters reads like 9 sermons, all filled with Biblical references and examples from Moody's own life.

It details all the reasons to find God and is particularly convincing in layman's terms. I'd love to see how a non-believer would respond to these messages.

In particular, I loved the example of the man who chose to commit his life to Jesus, even though the "revelation" he felt was minimal. In his mind, he believed in the Gospel and wanted to know God. At the moment of saying yes, the revelation struck him. Great to read as in this modern world, so often we emphasise the "feeling" aspect of believing before we accept Jesus. Sometimes God works through the head too.

There's a super chapter on Repentance which I particularly liked.

This is a powerful book that focuses on the theology of a very personal and loving God, who so desperately wants intimacy with all of us. I'd recommend it to everyone.

17 of 19 people found the following review helpful.
Moody, evangelist and soul-winner, at his best!
By Jean-Paul A. HELDT
REFERENCE: Moody, Dwight L., The way to God and how to find it. Chicago, iL: F. H. Revell; Cosimo Classics (2005), 1884.
TiTLE: Moody, evangelist and soul-winner, at his best!
Keywords (TAGS): preaching, love, salvation, repentance, backsliding
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This 127-page book from DL Moody is a delight to read. I read it within about two weeks, primarily as devotional in the morning and again, at night, before retiring.

In this 9-chapter volume, Moody addresses key topics in the Christian's way of life:
1) "Love that passeth knowledge" (Chapter i: pp. 7-22);
2) The gateway into the Kingdom (Chapter ii: pp. 22-40);
3) The two classes [i.e., the publican and the Pharisee] (Chapter iii: pp. 41-52);
4) Words of counsel (Chapter iv: pp. 53-62);
5) A divine Saviour (Chapter v: pp. 63-70);
6) Repentance and restitution (Chapter vi: pp. 71-83);
7) Assurance of salvation (Chapter vii: pp. 84-100);
8) Christ all and in all (Chapter viii: pp. 101-113);
9) Backsliding (Chapter ix: pp. 114-127);

The appeal of Moody's writing is that 1) Moody seems to write as he speaks, with passion and fervor for the lost, 2) his writing is interspersed with both a) abundant quotes from the Scriptures, and b) anecdotes of his personal life. For instance, in chapter iv, Moody writes, "I remember one night when the Bible was the driest and darkest book in the university to me. The next day, it became entirely different. I thought I had the key to it. I had been born of the Spirit..." (pp. 62; 2nd paragraph).

There are many more things I could say about this book from Moody; but the best way to learn about them is to read the book by, and for, yourself. Moody's volume may be an old book, published more than 125 years ago (in 1884), but it still has the timeless freshness of universal messages for this and the next generation(s).

NOTE: No book, except perhaps for the Bible, is perfect and can, therefore, be improved upon; the same principle applies to a book reviewer like me. Should you, the reader of this review, have any question(s), comment(s), and/or suggestion(s) about my review, please feel free to contact me: I can be reached, at no extra cost to you, via email at {jpheldt123[at]yahoo[dot]com}. I will be looking forward to hearing from you soon.
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Obtained from a local "House of Thrift," sometime in the Summer of 2009; read between Thu 2010-03-25 (11:56pm) and Tu 2010-04-06 (4:53pm). Word count = 282/430. Submitted to Amazon on Friday, 2010-04-09 at 1:15pm.

6 of 6 people found the following review helpful.
Free from Kindle
By Dorieanne
Way to go Kindle. This book is on their free book list. This book should be read by those seeking God and those looking to share that gospel and those looking for discipleship. D.L. Moody gives it to you straightforward in no non-sense style.

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Selasa, 12 Maret 2013

[M428.Ebook] Download PDF Vendetta (The Guardians Book 2), by Katie Klein

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After the tragic death of a friend at the hands of demons, Genesis Green moves into the pool house on ex-boyfriend Carter's estate. Still under the watchful eye of Seth, her Guardian, she lives and breathes a single purpose: Vengeance.

When the Guardian Council discovers Genesis is serious about taking Viola out of this world, they send Mara, a warrior, to help prepare her for her greatest, final battle.

Though she's growing stronger by the day, her visions are becoming increasingly unreliable.

When a single act threatens to separate Genesis from Seth forever, she'll face the most painful decision yet to save the Guardian she loves.

VENDETTA, the second novel in THE GUARDIAN series, is a 53k-word/215-page urban fantasy for young adults.

Sales Rank: #266254 in eBooks
Published on: 2011-09-01
Released on: 2011-09-01
Format: Kindle eBook

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3 of 3 people found the following review helpful.
Love this Author!!
By T. Sweet
Are you in a book reading rut? Has it been too long since you picked up a good series? Has something been missing from your previous reads that allows you to put the book down? Well if your ready for a change this is the author for you! This a series you won't be able to put down and when you read the last line you'll be searching the internet wondering when her next book is to be released. This a fast paced book with great characters that you will love. Guardians, Angels, Demons, and romance, oh my! Buy it! You'll love it! And be sure to read her book not related to the series, but an excellent read: Cross My Heart.

1 of 1 people found the following review helpful.
Excellent
By biggirl
This book made me cry, laugh, angry and every other feeling I can't tell you how much I loved it. I just loved Seth. It's worth more than 5 stars. It is very well written and I have now gone and got all her other books. I hope you enjoy it as much as me.

0 of 0 people found the following review helpful.
OMG WITH ALL THE 5STARS........
By lalabean
I bought this book because it had a ok story line and great reviews.....Once again it was a big mistake just by the reviews given. The first book was pretty decent but not great. Genesis aka Gee can be some what annoying. She a brat, know it all, thinks she is some kind of bad ass, and basically kinda of a bitch. Her great magical power is that she can see into the future. In book two she becomes a Demon hunter and let's see she still gets her ass beat . They train her to fight against demons when she herself is just a human ...this part of the store is a bit crappy at least give some super power or something semi believable. Despite that she comes off cocky. And a bad ass( yea I know I repeated it again cause she was that annoying). Which is dumb because she isn't the is always making good choices and is a know it all wannabe bad ass. The is the theme of the book. Then there is Seth ...can you say whipped much and puppy dog carter just jumps back on that train.They are both ok, but they are so wrapped up in Gee to me it makes them a bit unlikable....idk what book those other people read but I found it a waste of time and money.I keep thinking damn I bought the third book cause I like reading book series, it took me twice as long to finish this book cause it was so bad I stopped several times......I say rethink before buying this book I wish had...just saying

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Minggu, 03 Maret 2013

[E372.Ebook] Download Mobile Computing: Technology, Applications, and Service Creation (McGraw-Hill Communications Engineering), by Asoke K Talukder, Roopa Yava

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The user in a mobile computing environment is able to access data from any device in a network while on the move, spread across wired and wireless media. The technology to deliver on this promise now exists, and is one of the key drivers for growth across the telecommunications industry. This book provides a detailed survery of the technologies delivering true mobile computing – on both the service creation and device fronts. This book guides communications professionals and students through the complex web of acronyms, standards that wireless data runs on. It also details hot button security issues and new emerging technologies.

Sales Rank: #4001574 in eBooks
Published on: 2006-11-16
Released on: 2006-11-16
Format: Kindle eBook

From the Back Cover
Inside the Protocols, Technologies, and Devices That Deliver Top-Quality Mobile Data Services

Keep up with mobile computing advances that enable users to access data from any device in a network while on the move. Mobile Computing equips communications engineers, technicians, and students with a state-of-the-art overview of the protocols, technologies, and devices required to deliver today’s mobile data services.

Using detailed examples and illustrations, Mobile Computing takes readers step-by-step through the complex web of acronyms, standards, and emerging technologies on which wireless data runs. The book clearly explains mobile computing architecture…short message service (SMS)… general packet radio service (GPRS)…wireless application protocol…wireless LANs…wireless devices with Symbian OS and Windows CE…VoIP and convergence…and more.

This comprehensive guide features:

Expert coverage of both mobile computing services and devices
The latest developments in 3G, GPRS, GSM, and CDMA
Complete information on client programming
In-depth material on hot-button security issues in mobile computing

Capitalize on New Developments in All Areas of Mobile Computing:
* Mobile Computing Architecture * Mobile Computing through Telephony * Emerging Technologies * GSM * SMS (Short Message Service) * General Packet Radio Service * Wireless Application Protocol * CDMA and 3G * Wireless LANs * Internet Networks and Internetworking * Client Programming * Programming for the Palm OS * Wireless Devices with Symbian OS * J2ME * Wireless Devices with Windows CE * VoIP and Convergence * Security Issues in Mobile Computing

About the Author
Asoke K. Talukder has been with the IT industry for about 25 years. He has held senior positions in different technology companies in India and abroad. In his last industry association, he was the founder-CTO of Cellnext, the pioneering wireless technology company in India offering technology and solutions in the domain of GSM, GPRS, SMS, MMS, Intelligent Networks, CDMA, and 3G. Since January 2003, he has been with the Indian Institute of Information Technology, Bangalore and is currently the DaimlerChrysler Chair and Associate Professor at IIITB. Asoke has worked in the USA, UK, Singapore, and India for companies like Microsoft, Oracle, Informix, Sequoia, NEC, Fujitsu-ICIM, Digital, iGate, Blue Star Infotech, ICL to name a few. A postgraduate in Physics from the University of Calcutta (1976), he set up the first X.25 network in India for the Department of Telecommunications way back in 1986. Later, he set up the first Java Centre in India in 1998. He was a key engineer for Oracle Parallel Server for Hewlett-Packard HP-FX fault tolerant computers as well as for the 64 bit Informix for DEC Alpha.

He is a recipient of many international awards for innovations and professional excellence including the ICIM Professional Excellence Award, ICL Services Trophy, ICL Chief Executive Excellence award, Atlas Club Excellence Award, etc. One of his ubiquitous middleware products was awarded the IBM Solutions Excellence Award in 2001; one other product on Java Card security was recipient of an award at the GSM World Congress in 2003.

Roopa R. Yavagal completed her B.E. Computer Science from Basaveshwar Engineering College, Bagalkot, Karnataka in 1998. After her graduation, she joined the technical team at Cellnext and developed applications for cellular companies in India in the technology domain of GSM, GPRS, and CDMA. She did her M Tech from the Indian Institute of Information Technology (IIITB) in 2001. Her areas of interest include wireless application and service creation in wireless domain. She is currently working with Symphony Services, Bangalore.

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